The Washington State University Catalog

The Edward R Murrow College of Communication

The online catalog includes the most recent changes to courses and degree requirements that have been approved by the Faculty Senate, including changes that are not yet effective. Courses showing two entries of the same number indicate that the course information is changing. The most recently approved version is shown first, followed by the older version, in gray, with its last-effective term preceding the course title. Courses shown in gray with only one entry of the course number are being discontinued.

The Edward R Murrow College of Communication

communication.wsu.edu
Student Services, Murrow East 226
509-335-7333

Interim Dean, B. Pinkleton; Special Advisor to the Dean, for Research and Graduate Studies, A. S. Tan; Director of Undergraduate Affairs, J. Peterson; General Manager of Murrow Public Media, M. Marcelo; Lester Smith Distinguished Professor, G. Johnson; Professors, E. Austin, E. L. James; Associate Professors, D. Hindman, E. Hindman, S. Hust; Assistant Professors, R. Bailey, P. Borah, A. Boyd, G. Dixon, M. Hutchens, J. Hmielowski, Y. Lee, Y. Nam, J. Willoughby, W. Yan; Clinical Associate Professors, B. Atwood, N. Iyer, R. Kelly, B. Shors, R. Taflinger; Clinical Assistant Professors, R. Cooney, C. Cooney, L. Dubowski, B. Irom, L. Paxson, R. Richardson, R. Risenmay, C. Salazar, D. Scheips, L. Waananen-Jones; Instructors, A. Boggs, C. Curtis, J. Elmer, E. Gallagher, W. McKee, S. Pande, D. Petek, K. Rhoden, P. Wadleigh; Lecturers, G. Bedoyan, J. Prathiwi, C. Wilder; Director of Student Services, S. Stout; Director of International Projects, M. Shelley.

Communication is a vital force in society. New practices and techniques in communication require that instruction and research explain these phenomena and prepare students for careers in this exciting area that is being shaped by new communication technologies.

The curricula of The Edward R. Murrow College of Communication lead to the degrees of Bachelor of Arts in Communication, Master of Arts in Communication, Master of Arts in Strategic Communication, and Doctor of Philosophy (Communication).

Students may major in Communication, with an emphasis in Journalism and Media Production (multimedia journalism, broadcast news, broadcast production), Strategic Communication (advertising, public relations, or integrated communication), or Communication and Society (communication technology, science communication, risk and crisis communication). The Journalism & Media Production major focuses on the reporting and editing processes, current mass media issues, and the legal and historical precedents that have shaped the field. In the lab, students are exposed to digital editing technologies designed to help storytellers be more precise in reporting and editing across all media platforms. Strategic Communication majors learn to communicate creatively and persuasively to build mutually beneficial long-term relationships between organizations and their publics. The program emphasizes writing, research and management principles through a demanding series of required courses. In addition, students have the opportunity to learn about both advertising and public relations from theoretical and applied viewpoints. Students can put their knowledge to use in preparing media plans, writing advertising strategy and copy, and planning and executing complete campaigns. The Communication and Society major is fundamentally about innovation and change – in communication technologies, multi-platform channels, and communication tactics. Students learn to utilize mediated and non-mediated communication channels to purposefully transform their chosen industry, and ultimately position themselves, their networks, and their organizations to innovate and enact change on pressing societal and political issues.

Study in the College’s facilities provides exposure to and mastery of new digital production and content creation technologies. The Edward R. Murrow College of Communication has three computer labs, including a writing lab, an advanced graphics and data analysis lab, and a broadcast news lab; television production studios and TV editing suites; a radio station and radio/audio labs; and a state-of the-art news production/broadcast lab. In addition, the College houses three nationally acclaimed media outlets, including Northwest Public Radio, Northwest Public Television and the Murrow News Service.

Students graduating from The Edward R. Murrow College of Communication will be able to: 1) effectively and efficiently collect and evaluate information utilizing traditional methods and new technologies; 2) communicate clearly and succinctly, in both written and verbal forms, to varied audiences; 3) carefully observe, interpret and accurately portray events, information, and activities to a diverse society; 4) shape messages to reflect the differing demands and strengths of different and developing media; 5) consider the legal, social, and economic contexts in which media operate and evolve; 6) examine the role and effects of media in contemporary society; 7) understand the ethical and civic responsibilities that accompany a lifelong career in communication in a democratic society; 8) understand the professionalism required to be successful in a highly competitive industry, and 9) compete successfully in regional, national and international job markets.

Undergraduate Minor       

The Murrow College of Communication offers an undergraduate minor in Communication. Students may apply to certify in the minor after they have completed 60 credits and are certified in a major outside The Murrow College of Communication. See the requirements for the Minor in Communication below.  Check with The Murrow College Student Services Office for additional information.

 

Degree Programs

Honors students complete the Honors College requirements which replace the UCORE requirements.

Communication and Society(120 Hours)

Certification Requirements

To certify a major in Communication, a student must meet the following minimum requirements: (1) Complete COM 101, 105, and 138; (2) Sophomore standing (transfer students should have at least 15 graded credits from courses in residence at WSU); (3) Complete the Murrow College Grammar and Writing exam administered by the College of Communication.

Certification in the Murrow College is based on the following: the number of available seats, the applicant’s cumulative WSU GPA, the number of credits completed at the time of application, and the applicant’s performance on the Murrow College Grammar and Writing Exam. The top students are certified based on the number of seats available that semester. Transfer course grades will NOT be used to calculate the cumulative WSU GPA. Students transferring into the College with 55 or more hours should complete the certification requirements with in two semesters. All students should certify before earning 90 credit hours.

All majors require a minimum of 49 semester hours in Communication.

First Year
First TermHours
COM 101 [SSCI]3
COM 1381
Diversity [DIVR]3
ENGLISH 101 [WRTG]3
Quantitative Reasoning [QUAN]3
Electives3
Second TermHours
COM 102 [COMM] or Communication [COMM] 3
COM 105 [HUM]3
HISTORY 105 [ROOT]3
Electives6
Apply for and Certify in Major
Second Year
First TermHours
Biological Sciences [BSCI] or SCIENCE 101 [SCI]13 or 4
COM 2103
COM 300 [M]3
Electives6
Second TermHours
COMSOC 301 3
Creative & Professional Arts [ARTS]3
Physical Sciences [PSCI] or SCIENCE 102 [SCI]14 or 3
Electives6
Complete Writing Portfolio
Third Year
First TermHours
COM 3093
COMSOC 3213
COMSOC 324 [M]3
Electives4
Second TermHours
300-400-level Major Elective 26
COMSTRAT 3103
Major Specialization 33
Electives3
Fourth Year
First TermHours
300-400-level Major Elective 23
Integrative Capstone [CAPS]3
Major Specialization33
Electives6
Second TermHours
300-400-level Major Electives23
Major Specialization 33
Electives9

Footnotes

1For a total of 7 credits—one Biological Science [BSCI] and one Physical Science [PSCI] course, including one lab course, or 8 credits of [SCI] designated courses. (SCIENCE 101 [SCI] is offered Fall semester and is a prerequisite for SCIENCE 102 [SCI], which is offered Spring semester.)
2Select 12 credits of 300-400-level COM, COMJOUR, COMSOC, COMSTRAT major electives not used to meet other requirements, COMSOC 495 internship credits, or COMSOC 499 Special Projects credits (max. 6 credits of 495/499) in consultation with advisor.
3Students select a specialization and complete the courses required for the specialty. 1) Communication Technology: COM 420, 482 or 486, and 490. 2) Science Communication: COM 395 or 400, COMSOC 325, and 480. 3) Risk and Crisis Communication: COM 478 or COMSOC 477, COM 486, and COMSOC 326.

Journalism and Media Production(120 Hours)

Certification Requirements

To certify a major in Communication, a student must meet the following minimum requirements: (1) Complete COM 101, 105, and 138; (2) Sophomore standing (transfer students should have at least 15 graded credits from courses in residence at WSU); (3) Complete the Murrow College Grammar and Writing exam administered by the College of Communication.

Certification in the Murrow College is based on the following: the number of available seats, the applicant’s cumulative WSU GPA, the number of credits completed at the time of application, and the applicant’s performance on the Murrow College Grammar and Writing Exam. The top students are certified based on the number of seats available that semester. Transfer course grades will NOT be used to calculate the cumulative WSU GPA. Students transferring into the College with 55 or more hours should complete the certification requirements with in two semesters. All students should certify before earning 90 credit hours.

All majors require a minimum of 49 semester hours in Communication.

First Year
First TermHours
COM 101 3
COM 1381
Diversity [DIVR]3
ENGLISH 101 [WRTG]3
Quantitative Reasoning [QUAN]3
Social Sciences [SSCI]3
Second TermHours
COM 102 [COMM] or Communication [COMM] 3
COM 105 [HUM]3
HISTORY 105 [ROOT]3
Electives6
Apply for and Certify in Major
Second Year
First TermHours
Biological Sciences [BSCI] or SCIENCE 101 [SCI]13 or 4
COM 210 3
COM 300 [M]3
Creative & Professional Arts [ARTS]3
Electives3
Second TermHours
COMJOUR 3503
Physical Sciences [PSCI] or SCIENCE 102 [SCI]14 or 3
Electives9
Complete Writing Portfolio
Third Year
First TermHours
300-400-level Electives3
COM 3203
COMJOUR 333 [M]3
Electives6
Second TermHours
300-400-level Major Elective 23
COM 4153
Specialization course33
Electives6
Fourth Year
First TermHours
300-400-level Major Elective 23
COM 4403
Integrative Capstone [CAPS]3
Specialization course33
Electives3
Second TermHours
300-400-level Major Elective 26
Specialization course33
Electives4

Footnotes

1For a total of 7 credits—one Biological Science [BSCI] and one Physical Science [PSCI] course, including one lab course, or 8 credits of [SCI] designated courses. (SCIENCE 101 [SCI] is offered Fall semester and is a prerequisite for SCIENCE 102 [SCI], which is offered Spring semester.)
2Select 12 credits of 300-400-level COM, COMJOUR, COMSOC, COMSTRAT major electives not used to meet other requirements, COMJOUR 495 internship credits, or COMJOUR 499 Special Projects credits (max. 6 credits of 495/499) in consultation with advisor.
3Students select a specialization and complete the courses required for the specialty. Broadcast News: COMJOUR 335, 465 [M], and any COM, COMJOUR, COMSOC, or COMSTRAT 475-490. Broadcast Production: COMJOUR 355, 455, and any COM, COMJOUR, COMSOC, or COMSTRAT course numbered 475-490. Multimedia Journalism: COMJOUR 390, 425 [M], and 475 [M].

Strategic Communication(120 Hours)

Certification Requirements

To certify a major in Communication, a student must meet the following minimum requirements: (1) Complete COM 101, 105, and 138; (2) Sophomore standing (transfer students should have at least 15 graded credits from courses in residence at WSU); (3) Complete the Murrow College Grammar and Writing exam administered by the College of Communication.

Certification in the Murrow College is based on the following: the number of available seats, the applicant’s cumulative WSU GPA, the number of credits completed at the time of application, and the applicant’s performance on the Murrow College Grammar and Writing Exam. The top students are certified based on the number of seats available that semester. Transfer course grades will NOT be used to calculate the cumulative WSU GPA. Students transferring into the College with 55 or more hours should complete the certification requirements with in two semesters. All students should certify before earning 90 credit hours.

Students are required to take at least 3 semester hours of multimedia content creation (COM 210 or equivalent) courses and 3 semester hours of communication writing (COM 300 or equivalent). Transfer students who do not have these credits in their AA can take these credits as electives.

All majors require a minimum of 49 semester hours in Communication.

First Year
First TermHours
Biological Sciences [BSCI] or SCIENCE 101 [SCI]13 or 4
COM 1013
COM 1381
Diversity [DIVR]3
ENGLISH 101 [WRTG]3
Quantitative Reasoning [QUAN]3
Second TermHours
COM 102 [COMM] or Communication [COMM] 3
COM 105 [HUM]3
HISTORY 105 [ROOT]3
Physical Sciences [PSCI] or SCIENCE 102 [SCI]14 or 3
Electives3
Apply for and Certify in Major
Second Year
First TermHours
COM 210 3
COM 300 [M] 3
Creative & Professional Arts [ARTS]3
Social Sciences [SSCI]3
Electives3
Second TermHours
COMSTRAT 3103
MKTG 3603
Specialization Courses26
Electives3
Complete Writing Portfolio
Third Year
First TermHours
300-400-level Electives3
300-400-level Major Elective 33
COMSTRAT 3093
Specialization Courses26
Second TermHours
300-400-level Major Elective 33
Specialization Course23
Electives9
Fourth Year
First TermHours
300-400-level Major Elective 33
Integrative Capstone [CAPS]3
Specialization Courses and /or Electives26
Electives3
Second TermHours
300-400-level Major Elective 33
Specialization Courses and/or Electives28
Electives2

Footnotes

1For a total of 7 credits—one Biological Science [BSCI] and one Physical Science [PSCI] course, including one lab course, or 8 credits of [SCI] designated courses. (SCIENCE 101 [SCI] is offered Fall semester and is a prerequisite for SCIENCE 102 [SCI], which is offered Spring semester.)
2Students select a specialization and complete the courses required for the specialty. At least one of the specialization courses must be an [M] course. Public Relations Specialization: COMJOUR 333 [M], COMSTRAT 312, 383 [M], 485 [M], and any COM, COMJOUR, COMSOC, or COMSTRAT course numbered 475-490. Advertising Specialization: COMSTRAT 380, 381 [M], 382, 480 [M], and any COM, COMJOUR, COMSOC, or COMSTRAT course numbered 475-490. Integrated Strategic Communication Specialization: COMJOUR 333 [M], COMSOC 301, COMSTRAT 312, 380, 383 [M], 476, 485 [M], and 495.
3Select 12 credits of 300-400-level COM, COMJOUR, COMSOC, COMSTRAT major electives not used to meet other requirements, COMSTRAT 495 internship credits, or COMSTRAT 499 Special Projects credits (max. 6 credits of 495/499) in consultation with advisor.

Minors

Communication

The minor in Communication requires a minimum of 18 hours, 9 of which must be at the 300-400 level and selected from the following courses: COM 101, 102, 105, 210, 300 [M], 410, 420, 460, 464, 470, 471, 478, 479, 481, 482; COMJOUR 333 [M], 360, 466, 481; COMSOC 230, 301, 321, 421, 476, 477; COMSTRAT 309, 380. Nine hours of upper-division work must be taken in residence at WSU or through WSU-approved education abroad or educational exchange courses. Students may apply to certify in the minor after they have certified in a major outside the Murrow College of Communication. Students must apply to enroll in select courses. Check with the Murrow College Student Services Office for additional information.

Courses

Communication (COM)

100 Grammar and Editing for Communication 2 Course Prerequisite: By permission only. For Communication majors to ensure sufficient skills in grammar, punctuation, and AP style of writing. Typically offered Fall and Spring. S, F grading.

101 [SSCI] Media and Society 3 Mass media's influence in contemporary society. Typically offered Fall, Spring, and Summer.

102 [COMM] Public Speaking in the Digital Age 3 Face-to-face and mediated communication in group and professional settings. Typically offered Fall, Spring, and Summer.

105 [HUM] Communication in Global Contexts 3 Communication processes and how they influence human behavior and construction of social reality across global contexts. Typically offered Fall, Spring, and Summer.

138 Communication Overview 1 May be repeated for credit; cumulative maximum 2 hours. Introduces new students to the major, advising, and strategies for academic and personal success. Typically offered Fall and Spring. S, F grading.

210 [COMM] Multimedia Content Creation 3 Applied multimedia content creation and evaluation in graphic design, audio, and video production through communication theory and practice. Typically offered Fall and Spring.

225 Sports and the Media 3 Survey of the relationship between media and sports, including sports journalism, sports promotion, sports and Hollywood, sports and social change. Typically offered Fall and Spring.

300 [M] Writing in Communication 3 (2-3) Course Prerequisite: Certified in any major or minor in the College of Communication. Writing for a variety of communication professions, including advertising, broadcasting, print journalism, public relations, and science communication. Typically offered Fall, Spring, and Summer.

309 (COMSTRAT) Quantitative Research Methods 3 Course Prerequisite: Certified in any major or minor in the College of Communication. Measurement, questionnaire construction, sampling, data collection techniques, analysis and hypothesis testing in communication research. Typically offered Fall, Spring, and Summer.

320 Visual Communication 3 Course Prerequisite: COM 210; COM 300 with a C or better; certified in any major or minor in the College of Communication. Visual communication in today's print, electronic, and broadcast media to inform, educate, and persuade. Typically offered Fall and Spring.

395 Science Writing 3 Course Prerequisite: COM 300; certified in any major in the College of Communication. Writing about science and technology for print, online, public relations, and broadcast formats. Typically offered Fall.

400 [COMM] Communicating Science and Technology 3 Course Prerequisite: Certified in a major; junior standing. Communicating science and technological issues to professional and lay audiences. Typically offered Fall and Spring.

410 History of Mass Communications 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing.

415 Media Law 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing. Basic concepts and theories of the First Amendment's protection of speech and press. Typically offered Fall, Spring, and Summer.

420 New Communication Technologies 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing. New communication technologies, their impact on communication processes, access, regulation, and communication in organization/professional contexts. Typically offered Fall and Spring.

440 Media Ethics 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing. Foundations and frameworks of media ethics; case studies in assessing media performance. Typically offered Fall, Spring, and Summer.

460 Mass Media Criticism 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing. Theoretical and philosophical basis for critical analysis of mass communication. Typically offered Fall and Spring.

464 Gender and the Media 3 Course Prerequisite: COM 101, WOMEN ST 101, or WOMEN ST 201; certified in any major or minor in the College of Communication. How news and entertainment media shape and reinforce societal expectations of gender; consideration of race, age, class, and sexual orientation. (Crosslisted course offered as COM 464, WOMEN ST 464). Typically offered Summer Session.

470 Mass Communications Theories and Theory Construction 3 Course Prerequisite: Certified in any major or minor in the College of Communication; senior standing. Theories of mass communication and the process of theory construction.

471 [CAPS] Stereotypes in Communication 3 Course Prerequisite: Certified in any major; junior standing. Examines portrayals of social groups in the media and the impact portrayals have on perceptions, expectations, and aspirations of members of portrayed groups and nonmembers. Typically offered Fall, Spring, and Summer.

475 Communication Seminar 3 May be repeated for credit; cumulative maximum 9 hours. Course Prerequisite: Junior standing. Topics with a broad array of interdisciplinary expertise including elements of communication, public policy, sociology, the humanities, and psychology. Typically offered Fall and Spring.

478 Health Communication 3 Course Prerequisite: Certified in any major; junior standing. Mediated communication in disease prevention and health intervention. Typically offered Fall and Spring.

479 Youth and the Media 3 Course Prerequisite: Certified in any major; junior standing. Effects of media messages on children and adolescents, and developing responsible and effective programming for youth. Typically offered Fall and Spring.

481 Mobile Media 3 Course Prerequisite: COMSTRAT 310 or COM 320; junior standing. Theories, strategies, practices for strategic communication via mobile platforms. Typically offered Fall.

482 Computer Mediated Communication 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing. Social and psychological implications of computer mediated communication and differences from face-to-face communication. Typically offered Spring.

484 Backpack Journalism 3 May be repeated for credit; cumulative maximum 6 hours. Students travel abroad and report on stories that enhance global awareness and cultural understanding. Typically offered Summer Session.

486 (COMSTRAT 478) Crisis Communication 3 Course Prerequisite: Certified in any major in the College of Communication; junior standing. Crisis communication in health, environment, public safety, animal health, and other topics. Case studies and application of principles to in-class practice cases. Typically offered Fall and Spring.

490 Web Design and Usability 3 Course Prerequisite: COM 320; COM 420; COMSOC 324 or COMSTRAT 383; COMSTRAT 309; certified major in Communication. Web design with an emphasis or user-centered design and usability. Typically offered Spring.

495 Communication Professional Internship V 2-12 May be repeated for credit; cumulative maximum 12 hours. Course Prerequisite: By application only. Typically offered Fall, Spring, and Summer. S, F grading.

497 Practicum in Communication V 1-3 May be repeated for credit; cumulative maximum 6 hours. Course Prerequisite: Certified in any major or minor in the College of Communication; by permission only. Practicum experience for students in Communication. Faculty directed. Typically offered Fall, Spring, and Summer. S, F grading.

499 Special Problems V 1-4 May be repeated for credit. Course Prerequisite: By interview only. Independent study conducted under the jurisdiction of an approving faculty member; may include independent research studies in technical or specialized problems; selection and analysis of specified readings; development of a creative project; or field experiences. Typically offered Fall, Spring, and Summer. S, F grading.

500 Communication Colloquium 1 May be repeated for credit; cumulative maximum 8 hours. Written and oral presentation of research topics in Communication; college colloquium. S, F grading.

501 Theory Building in Communication 3 Relationship of research to theory development; evaluation of current theory and research; planning and executing research within specified theoretical frameworks.

502 Consumer Analysis and Brand Development 3 Consumer analysis and brand development; skills to make strategic communication campaigns successful.

504 Instructional Practicum 1 May be repeated for credit; cumulative maximum 4 hours. Course Prerequisite: By interview only. S, F grading.

506 Persuasion and Social Influence 3 Theories, concepts strategies and processes of persuasion and social influence.

507 Communication Ethics Seminar 3 Topics in communication ethics.

509 Quantitative Research 3 Introduction to quantitative research in communication; hypothesis development, testing; basic statistics, interpretation; field surveys, laboratory and field experiments, content analysis.

514 Health Communication Theories and Campaigns 3 Health communication theories with a focus on campaign construction and evaluation.

516 Health Communication and Society 3 3 Reviews, critiques and applications of research regarding the impact of social and cultural environments on health communication.

517 Youth and the Media 3 Explores how children, adolescents, and emerging adults use media in decision making and identity formation, health, and civic affairs.

521 Foundational Perspectives in Intercultural Communication 3 Overview of three current foundational research perspectives in intercultural communication; functionalist (post-positivist), interpretive and critical.

522 Theoretical Perspectives on Intercultural Communication 3 Advanced readings in intercultural communication theory and methods; paradigms in current theorizing.

524 Intercultural/International Communication and Social Change 3 Application of communication theory, research and technologies aimed at fostering social change in intercultural and international contexts.

526 Current Topics in Intercultural Communication 3 Topics in current intercultural communication research.

535 Organizational Communication Theory 3 May be repeated for credit; cumulative maximum 6 hours. Traditional and emerging theories in organizational communication.

537 Organization and Society 3 Historical foundations, theoretical developments, contemporary issues and practical implications of communicative processes of organizations within society.

540 Risk Communication 3 Research and practice in risk communication.

550 Media Processes and Effects: Theory and Practice 3 Physiological, psychological and social effects of media messages and technologies upon individuals and societies.

552 Current Issues in Media Processes and Effects 3 Current issues in media processes and effects.

561 Multimedia Content Creation 3 Course Prerequisite: Admitted to the online masters program in strategic communication. Exploration and application of strategies to communicate ideas clearly, concisely, and effectively through multimedia content.

562 Crisis Communication in Global Contexts 3 Course Prerequisite: Admitted to the online masters program in strategic communication. Prepare, plan, and execute crisis communication and management to protect the continuity of an organization's image and mission.

563 Ethics for Professionals 3 Course Prerequisite: Admitted to the online masters program in strategic communication. The understanding, discussion, and application of key theories of individual and institutional ethics; the articulation and defense of ethical reasoning.

564 Research Methods for Professionals 3 Course Prerequisite: Admitted to the online masters program in strategic communication. Understanding the role of research in media and related organizations and its application to organizational decision making through quantitative and qualitative research methods including research design, questionnaire construction, sampling, data collection techniques, and variable measurement.

570 Communication Theory 3 Relevant theories and research from mass and interpersonal communication.

571 Theoretical Perspectives on Media and Society 3 Theories explaining the social and cultural environments of communication processes emphasizing in mass communication.

572 Mass Media, Social Control, and Social Change 3 Study of the forces that influence the media's role as an agent of social control or social change.

573 Media and Public Discourse 3 Historical and contemporary concepts, questions and dynamics constituting the role of media and discourse among various publics.

580 Topics in Communication 3 May be repeated for credit; cumulative maximum 12 hours. Contemporary, specialized, or technical topics in communication.

591 Qualitative Research Methods 3 Historical, textual, and legal methodologies for theory-based evaluative and discourse studies in communication.

599 Seminar in Communication 3 May be repeated for credit; cumulative maximum 6 hours. Special topics in rhetoric, communication, and public address.

600 Special Projects or Independent Study V 1-18 May be repeated for credit. Course Prerequisite: By interview only. Independent study, special projects, and/or internships. Students must have graduate degree-seeking status and should check with their major advisor before enrolling in 600 credit, which cannot be used toward the core graded credits required for a graduate degree. S, F grading.

700 Master's Research, Thesis, and/or Examination V 1-18 May be repeated for credit. Course Prerequisite: By interview only. Independent research and advanced study for students working on their master's research, thesis and/or final examination. Students must have graduate degree-seeking status and should check with their major advisor/committee chair before enrolling for 700 credit. S, U grading.

702 Master's Special Problems, Directed Study, and/or Examination V 1-18 May be repeated for credit. Course Prerequisite: By interview only. Independent research in special problems, directed study, and/or examination credit for students in a non-thesis master's degree program. Students must have graduate degree-seeking status and should check with their major advisor/committee chair before enrolling for 702 credit. S, U grading.

800 Doctoral Research, Dissertation, and/or Examination V 1-18 May be repeated for credit. Course Prerequisite: Admitted to the Communication PhD program. Independent research and advanced study for students working on their doctoral research, dissertation and/or final examination. Students must have graduate degree-seeking status and should check with their major advisor/committee chair before enrolling for 800 credit. S, U grading.

Journalism And Media Production (COMJOUR)

150 Introduction to Broadcast Equipment 1 Orientation to broadcast equipment; audio, studio television, and field television, as applied to various functions. Typically offered Fall and Spring. S, F grading.

333 [M] Reporting Across Platforms 3 Course Prerequisite: COM 210; COM 300 with a C or better; certified in any major or minor in the College of Communication. Instruction in reporting, writing and editing news stories suitable for publication and on-air presentation. Typically offered Fall, Spring, and Summer.

335 Broadcast News Reporting 3 (2-3) Course Prerequisite: COMJOUR 333; certified in any major in the College of Communication. Fundamentals of broadcast reporting; development of editorial and news judgment, writing skills, and proficiency in field camera production and editing. Typically offered Fall and Spring.

350 News and Society 3 (2-3) Course Prerequisite: Certified in any major in the College of Communication. Fundamentals of historic, contemporary, and emerging models of news production; social contexts and effects, alternative sources, and critiques of news. Typically offered Fall and Spring.

355 Beginning Television Production 3 (1-6) Course Prerequisite: COMJOUR 333; certified in any major in the College of Communication. Beginning television studio production, directing, lighting, graphic design, editing, video/audio compression. Typically offered Fall and Spring.

360 Writing for Television 3 (2-3) Course Prerequisite: Certified in any major in the College of Communication. Theory and practice of writing scripts: analysis of dramatic, comedic, commercial, documentary scripts; writing scripts for each genre. Typically offered Fall and Spring.

390 Video for the Web 3 (2-3) Course Prerequisite: COM 210; certified in any major in the College of Communication. Capture, design, edit, and compress quality video and audio; basic lighting techniques. Typically offered Fall and Spring.

425 [M] Reporting of Public Affairs 3 Course Prerequisite: COMJOUR 333; certified in any major in the College of Communication. Research covering public and private sectors. Typically offered Fall, Spring, and Summer.

433 Advanced Radio News and Production 3 (2-3) Course Prerequisite: COMJOUR 333; certified in any major in the College of Communication. Intense radio news and production course designed to refine radio news writing, reporting, and on-air presentation skills.

455 Advanced Television Production 4 (3-3) May be repeated for credit; cumulative maximum 8 hours. Course Prerequisite: COMJOUR 355; certified in any major in the College of Communication. Field production; editing; advanced studio production. Typically offered Fall and Spring.

465 [M] Advanced Television News 4 (3-3) May be repeated for credit; cumulative maximum 8 hours. Course Prerequisite: COMJOUR 335; certified in any major in the College of Communication. Writing, reporting, and editing broadcast news; development and production of broadcast quality news. Typically offered Fall and Spring.

466 Digital Video Editing for News Reporting and Documentary 3 (2-3) Course Prerequisite: Certified in any major or minor in the College of Communication. Video editing for news reporting; feature-length editing for news and public affairs topics; documentaries; visual storytelling. Typically offered Fall and Spring.

481 Broadcast Management 3 Course Prerequisite: Certified in any major or minor in the College of Communication; senior standing. Typically offered Fall and Spring.

486 (475) Murrow News Service 3 May be repeated for credit; cumulative maximum 9 hours. Course Prerequisite: COMJOUR 335, 355, or 425; certified in any major in the College of Communication. Advanced journalism and media production to produce investigative, watchdog news reports for media outlets and public. Typically offered Fall and Spring.

495 Broadcasting Professional Internship V 2-12 May be repeated for credit; cumulative maximum 12 hours. Course Prerequisite: COMJOUR 333; COMJOUR 350; COMJOUR 355 or 425; certified in any major in the College of Communication; by interview only. Typically offered Fall, Spring, and Summer. S, F grading.

499 Special Problems V 1-4 May be repeated for credit. Independent study conducted under the jurisdiction of an approving faculty member; may include independent research studies in technical or specialized problems; selection and analysis of specified readings; development of a creative project; or field experiences. Typically offered Fall, Spring, and Summer. S, F grading.

Communication And Society (COMSOC)

230 Principles of Group Communication 3 Theoretical and practical aspects of communication in groups; classroom exercises and films demonstrate principles and develop skills. Typically offered Fall and Spring.

301 Foundations of Persuasion 3 Course Prerequisite: Certified in any major or minor in the College of Communication. Theories of persuasion and social action; study of strategies and techniques for the persuasive use of language and other symbols. Typically offered Fall, Spring, and Summer.

321 [DIVR] Intercultural Communication 3 Course Prerequisite: Certified in any major. Culture and cultural differences, race and ethnicity, stereotypes, and intercultural communication in contexts. Typically offered Fall, Spring, and Summer.

324 [M] Reasoning and Writing 3 Course Prerequisite: COM 210; COM 300 with a C or better; certified in any major in the College of Communication. Theories of persuasion and social action; study of strategies and techniques for the persuasive use of language and other symbols.

325 (476) Environmental Communication 3 Course Prerequisite: Certified in any major or minor in the College of Communication; junior standing. How communication shapes human understanding and decision making concerning the natural environment in local, national, and global contexts. Typically offered Fall.

326 (478) Organizing for Social Change 3 Course Prerequisite: Certified in any major; junior standing. Models of social change campaigns, social movements, and organizing grassroots organizations. Typically offered Fall.

421 [CAPS] Intercultural Communication and Globalization 3 Course Prerequisite: Junior standing. How global processes shape intercultural communication and how globalization is understood, advanced, and opposed by different groups. Typically offered Fall, Spring, and Summer.

477 Risk Communication 3 Course Prerequisite: Certified in any major; junior standing. Research on perceptions of risk among stakeholders about complex environmental and natural resource issues. Typically offered Fall and Spring.

480 Science Communication Campaigns 3 Course Prerequisite: COMSOC 324 or COMSTRAT 383; COMSOC 325; COMSTRAT 309; certified in any major in the College of Communication. Develop an effective communication campaign to address a science communication challenge. Typically offered Spring.

495 Communication and Society Professional Internship V 2-12 May be repeated for credit; cumulative maximum 12 hours. Course Prerequisite: By application only. Typically offered Fall, Spring, and Summer. S, F grading.

499 Special Problems V 1-4 May be repeated for credit. Course Prerequisite: Certified in any major in the College of Communication; by interview only. Independent study conducted under the jurisdiction of an approving faculty member; may include independent research studies in technical or specialized problems; selection and analysis of specified readings; development of a creative project; or field experiences. Typically offered Fall, Spring, and Summer. S, F grading.

Strategic Communication (COMSTRAT)

310 Digital Content Promotion 3 Course Prerequisite: COM 210; COM 300 with a C or better; certified in any major in the College of Communication. Practice and promotion of public relations and advertising through digital and social media. Typically offered Fall, Spring, and Summer.

312 Principles of Public Relations 3 Principles, theories, methods and objectives of public relations; public relations problems and practices. Typically offered Fall, Spring, and Summer.

380 Advertising Principles and Practices 3 Advertising history, theory and practice by advertising agencies and organizations. Typically offered Fall, Spring, and Summer.

381 [M] Creative Media Strategies and Techniques for Advertising 3 Course Prerequisite: COM 210; COM 300 with a C or better; certified in any major in the College of Communication; junior standing. Development of creative content for persuasive campaigns through different media. Typically offered Fall, Spring, and Summer.

382 Media Planning 3 Course Prerequisite: COMSTRAT 380; certified in any major in the College of Communication; junior standing. Media planning theories, strategies, and practices. Typically offered Fall, Spring, and Summer.

383 [M] Media Strategies and Techniques for Public Relations 3 Course Prerequisite: COM 210; COM 300 with C or better; certified in any major in the College of Communication. Development of creative content for persuasive public relations campaigns through different media. Typically offered Fall and Spring.

475 Strategic Communication Seminar in Public Relations 3 May be repeated for credit; cumulative maximum 9 hours. Course Prerequisite: Certified in any major in the College of Communication; junior standing. Theory, methods, and applications of communication and campaign management; political communication, health communication, freedom of expression, special audiences. Typically offered Fall, Spring, and Summer.

476 Consumer Insights and Branding 3 May be repeated for credit; cumulative maximum 9 hours. Course Prerequisite: Certified in any major in the College of Communication; junior standing. Advertising account planning based on a thorough understanding of target audiences and consumer research; linking client objectives, account management, creative and media planning. Typically offered Fall, Spring, and Summer.

477 Message Design for Communication Campaigns 3 Course Prerequisite: Certified in any major in the College of Communication; junior standing. Theory-based design, market testing, and evaluation of messages for health and positive social outcomes. Typically offered Fall and Spring.

480 [M] Advertising Agency Operation and Campaigns 3 Course Prerequisite: COMSTRAT 380; COMSTRAT 381; COMSTRAT 382; certified in any major in the College of Communication; senior standing. Principles and functions of advertising management: campaign planning, execution, presentation and evaluation. Typically offered Fall and Spring.

485 [M] Public Relations Management and Campaigns 3 Course Prerequisite: COMSTRAT 309 or 409; COMSTRAT 312; COMSTRAT 381 or 383; certified in any major in the College of Communication; senior standing. Application of public relations principles, management, persuasion theory and research methods to public relations issues. Typically offered Fall, Spring, and Summer.

495 Strategic Communication Professional Internship V 2-12 May be repeated for credit; cumulative maximum 12 hours. Course Prerequisite: One series COMJOUR 333 and COMSTRAT 312, OR COMSTRAT 380 and COMSTRAT 381 or 382; certified in any major in the College of Communication; by interview only. Typically offered Fall, Spring, and Summer. S, F grading.

499 Special Problems V 1-4 May be repeated for credit. Course Prerequisite: Certified in any major in the College of Communication; by interview only. Independent study conducted under the jurisdiction of an approving faculty member; may include independent research studies in technical or specialized problems; selection and analysis of specified readings; development of a creative project; or field experiences. Typically offered Fall, Spring, and Summer. S, F grading.

561 Persuasion for Professional Communicators 3 Course Prerequisite: Admitted to the online masters program in strategic communication. Introduction to theories, concepts, strategies, and processes of persuasion and social influence.

562 Creative Media Strategies and Techniques 3 Course Prerequisite: Admitted to the online masters program in strategic communication. The strategies, processes, procedures and steps involved in creating marketing communications materials for a variety of different media.

563 Professional Digital Content Promotion 3 Course Prerequisite: Admitted to the online masters program in strategic communication. The application of writing, critical thinking, and persuasion skills to the practice and promotion of PR and advertising in both digital and social media outlets.

564 Consumer Behavior and Brand Development 3 Course Prerequisite: Admitted to the online masters program in strategic communication. Tactics and strategies for consumer analysis and brand development; skills necessary for uncovering consumer insights to link client objectives, account management, creative development, and media planning.

565 Professional Marketing Communication Management and Campaigns 3 Course Prerequisite: Admitted to the online masters program in strategic communication. An overview of behavior change theories with a focus on strategic marketing campaign design and evaluation; learning to use theory and research to more effectively plan, design, execute and evaluate strategic communication campaigns.

701 Master's Independent Capstone Project and /or Examination V 1-6 May be repeated for credit. Capstone project or final examination for professional master's degree under the Graduate School. The credits will include a balloted evaluation of the student's completion of the program's capstone/examination requirements by the program's graduate faculty. Students must have graduate degree-seeking status and obtain approval from their major advisor/committee chair before enrolling for 701 credit. Typically offered Fall, Spring, and Summer. S, U grading.

702 Master's Special Problems, Directed Study, and/or Examination V 1-18 May be repeated for credit. Course Prerequisite: Admitted to the online masters program in strategic communication. Independent research in special problems, directed study, and/or examination credit for students in a non-thesis master's degree program. Students must have graduate degree-seeking status and should check with their major advisor/committee chair before enrolling for 702 credit. S, U grading.

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